It is difficult to see why Arianespace needs to advertise at all. The Arianne rocket launch vehicle is the most reliable launch vehicle ever developed by any agency, but despite this, Arianespace conducts annual marketing campaigns in trade publications and selected newspapers.
Mission To Success
Each campaign focuses on a different aspect of the company’s activities, such as contract signings, new technologies, and launch opportunities. The catch phrase for the 2015 campaign is Mission To Success.